Learn More About Tart Cherry Desserts

An inside look at Montmorency tart cherries and how this U.S.-grown fruit elevates the baked goods category.

As consumers gravitate towards the dessert aisle, one ingredient continues to rise to the top for baked good innovations. Montmorency tart cherries, also known as sour cherries, are a beloved and iconic ingredient for sweet treats. According to a Datassential report[1] 75% of consumers seek out desserts created with this U.S.-grown fruit – making it the ultimate ingredient for pre-packaged baked goods.

Grown on small family farms across the United States, Montmorency tart cherries are known for their on-trend sweet-sour taste and unique nutrient profile. Tart cherries provide the ideal multi-faceted, sweet-tart flavor ready to complement all food and beverage applications, especially sweet and savory treats.

Explore five reasons why these ruby red morsels are a favorite ingredient in the dessert category:

  1. A sought-after baking staple: This in-demand fruit is available in a variety of forms year-round – including dried, frozen, canned, juice and juice concentrate – making it ideal to create innovative items that meet the growing consumer demand. The tart trend continues as a recent Datassential report confirmed that 75% agree tart cherries would taste good across baked goods. From cookies to pie bars and decadent cakes, sour cherries are an especially red-hot ingredient across new dessert innovations.
  2. Worth the investment: When it comes to desserts, consumers are reaching for baked items most often. According to Datassential[1], 22% of consumers would be willing to pay more for sweets featuring tart cherries given their premium nature. As locally grown produce is associated with better quality and a lower carbon food-print compared to imported foods, Datassential reports[1] 92% of consumers prefer a U.S. grown tart cherry – making it the ideal ingredient for all baked goods occasions.
  3. On-trend with the food scene: With consumers seeking mash-ups of familiar foods and unconventional flavor pairings, tart cherries evoke a deep sense of nostalgia associated with classic flavors. As product developers tap into the mash-up trend, tart cherries can serve as the recipe base to bring together unique flavor profiles.
  4. Seemingly endless flavor versatility: As an iconic dessert ingredient, this U.S. fruit has an appealing sour-sweet flavor that is more in demand today as consumers prefer less sweet foods. Their tart punch gives a wonderful balance to a variety of flavor pairings including vanilla, chocolate, cinnamon, pistachio and more.
  5. Burst of eye-catching red to elevate desserts: Colorful ingredients evoke that sense of adventure consumers crave and tart cherries meet this demand by offering a bright ruby-red color to your next comforting dessert. The bold, bright red color of tart cherries is due to the concentration of anthocyanins, a type of polyphenol in the flavonoids family.

Despite consumer trends constantly evolving, one constant remains in the baked goods category: that Montmorency tart cherries are the secret behind innovative and flavorful dessert innovations.

[1] Datassential. Custom Research fielded November 2022, an online survey of 1,500 consumers representing the general population.